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Managing subscriptions and customer emails is an overwhelming part of remaining subscribers. But acquiring new business is 5 times costlier than retaining an existing one.
Recurly and ActiveCampaign have an amazing potential to boost customer retention with targeted marketing campaigns.
When you combine the two, you can:
This setup works great for businesses in SaaS, e-commerce, media, and health and wellness. If you rely on marketing automation tools for subscriptions, here’s how you can automate actions between a Recurly-ActiveCampaign Connector.
Here’s how to connect Recurly and ActiveCampaign:
Create an account on Konnectify iPaaS and explore the saas integration platform.
Choose the Recurly integration from an app marketplace to start integrating applications on the iPaaS.
Create workflows where actions in Recurly trigger responses in ActiveCampaign.
For example:
Make sure that customer data like names, email addresses, and subscription statuses match between Recurly and ActiveCampaign.
Once everything is set up, select “Activate” and integrate Recurly with your marketing software easily.
Want to make your emails more personal? Using Recurly subscription data, you can send targeted campaigns that increase purchasing intent or retention to your customers. Examples include:
These kinds of campaigns aren’t just easy to set up; they make a big difference. It’s email marketing for subscription services done right.
Recurly has some subscription email templates you can try too!
Stay on top of customer communication with automated subscription emails,. For instance:
Automate ActiveCampaign subscription workflows that make it simple to keep communication consistent across channels.
Build unique customer profiles from billing cycle data Recurly and ActiveCampaign helps you understand your customers on a deeper level. You’ll learn:
Using ActiveCampaign API, you can create smarter, data-driven campaigns.
Use Recurly ActiveCampaign integration to group your customers into segments based on their behavior. Examples:
These dynamic groups help you send messages that are personal and timely.
ActiveCampaign lets you measure how well your emails are doing. You can track open rates, clicks, and conversions to fine-tune your subscription billing emails.
If you serve customers worldwide, recurly integration supports multi-currency billing and marketing, making it easier to handle global operations.
Segment Your Audience:
Break your audience into smaller groups using subscription data. This makes your emails more personal and effective.
Check Campaign Performance Regularly:
Look at how well your emails are working and adjust based on what’s driving results.
Use Other Integrations
Connect other popular Recurly Integrations to automate workflows using our iPaaS..
Stay Privacy-Compliant:
Follow rules like GDPR to protect customer data.
Focus on Retention:
Use reminders, offers, and personalized messages to reduce churn and keep customers happy.
Manage renewals, send onboarding emails, and track subscription growth—all automatically.
Use email campaigns to promote subscription boxes and memberships. Keep renewals smooth and payments on time.
Send reminders for membership renewals or offer wellness tips to keep customers engaged.
Recommend shows, articles, or other content based on customer subscriptions to reduce churn.
Are you ready to simplify your subscription and marketing workflows?
Integrating Recurly with ActiveCampaign lets you focus on what matters most—building strong customer relationships and growing your business.